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The Moorland Association Privacy Policy

This Policy explains how we handle your personal data and what you can do if you have any concerns

The Moorland Association Privacy Policy The Moorland Association, is committed to protecting and respecting your privacy. This policy sets out the basis on which any personal data we collect from you, that you provide to us or that we may receive from others about you will be processed by us. It includes data that we hold electronically and in paper files.

We are required to provide you with this information under the General Data Protection Regulation (GDPR).

How and why we process personal data  



We collect information of your name and contact details and store it on our central membership base to deliver the services of The Moorland Association. These include administration of membership and subscription renewal, provision of general information and promotion and administration of events and. each time you interact with us, respond to communications or sharing of surveys, research and enter competitions including by e-mail.




The GDPR comes into force on 25 May 2018. Until that date we will continue to rely on your consent under the Data Protection Act 1998 as the legal basis for processing data.

Thereafter, the legal bases for the processing of this data will be under the following paragraphs of the GDPR: Article 6 1.(b), the processing is necessary for the performance of a contract to which the data subject is party or in order to take steps at the request of the data subject prior to entering into a contract, and Article 6 1.(f), it is in the legitimate interests of the data controller.

Our legitimate and contractual interest is the need to properly administer your membership and to provide you with all the services and information necessary. Safeguards have been put in place to ensure we achieve the correct balance between our interests and yours.



Data will be held and processed for the purposes of administrating your membership and the provision of member benefits, including the provision of information and responding to communication and sharing of surveys, research or entering competitions including by e-mail.

Only those staff who have a legitimate need to access data will be authorised to do so.




The data will be held for the duration of your membership, or longer where we have a legal obligation or other legitimate reason for doing so. If you decide to cancel your membership or if your membership is lapsed/ withdrawn, we will hold your information for a period which is deemed reasonable.


The Moorland Association send you the data we hold on you annually and invite you to check that everything is correct and up to date. Please remember to keep us updated on the personal data we hold on you if it is inaccurate or incomplete.


Your Rights You have a number of rights under the GDPR.


You have the right, subject to a number of exceptions, to know what information we hold about you. Unless the issue is complex, we will respond within one month.


You have the right to have any information we hold about you corrected if it is inaccurate or incomplete. Unless the issue is complex, we will respond within one month.


You have the right to request the deletion or removal of personal data where there is no compelling reason for us to continue to hold it.


You have the right to restrict our processing of your data in certain circumstances, such as when there is a question over the way in which we are using it.


You have the right to obtain and reuse your personal data for your own purposes.


You have the right to object to our processing of your personal data on the basis of legitimate interest, for direct marketing and for the purposes of research.


We will stop processing your data on the basis of legitimate interest unless there are compelling legitimate grounds for us to continue.


We will stop any processing of your data for direct marketing as soon as we receive an objection.

We will stop processing your personal data for research purposes if there are grounds that relate to your particular situation.

You have the right to object to automated processing, including profiling

Further information Any questions, comments or requests regarding this privacy policy should be addressed to:


Complaints If you are not satisfied with the way in which we manage your personal data, you can seek recourse in the first instance addressed to :

If you remain dissatisfied, you have the right to refer the matter to the Information Commissioner. The Information Commissioner can be contacted at: Information Commissioner’s Office, Wycliffe House, Water Lane, Wilmslow, Cheshire SK9 5AF

TEL: 01625 545745     FAX: 01625 524510     EMAIL:


Review of Privacy Policy This policy was last reviewed in May 2021. We will notify you about significant changes in the way we treat personal information by sending a notice to the primary e-mail address you have provided to us.


PO Box 75, Leyburn. DL8 9AQ




Zero Tolerance

The Moorland Association has a Zero Tolerance policy towards raptor persecution – the full statement can be found here.

 The Moorland Association Disciplinary Procedure

The Moorland Association (MA) is very conscious of the danger posed by incidents or individuals bringing the proper management of heather moorland and its ecology, or the MA itself, into disrepute. As the key representative body for integrated moorland management in the uplands of England and Wales, the MA has a responsibility to discourage such actions and, if they take place, to distance itself from them.

The MA Board has agreed a clear policy for disciplinary procedures. Disciplinary matters are considered by the Disciplinary Sub-Committee of the MA (comprising the relevant Regional Representative, Chairman, and CEO), which then provides information to the MA Board.

  1. The MA will act swiftly and firmly to condemn, in public if appropriate, anyone or anything proven to have brought heather moorland management, or the MA itself, into serious disrepute.
  2. The MA defends and promotes the proper conservation management of heather moorland and its ecology within the law and therefore automatically condemns any illegal practice.
  3. The MA is a sponsoring body of the Code of Good Shooting Practice and likewise condemns any activity in breach of that Code.
  4. The MA Articles of Association gives the MA Board the right to expel any member whose conduct is not felt to be in the best interests of the Association. The Board has set up a Disciplinary Sub-Committee to investigate allegations of such conduct and to make recommendations to the Board.
  5. Well-founded allegations of misconduct by members will be investigated as soon as is reasonably practicable by the MA Disciplinary Sub-Committee which will determine:

(a) If the misconduct alleged relates to matters with which the MA and the Code of Good Shooting Practice are concerned. It is not for the MA to make comment or to take action against individuals operating other than in those contexts.

(b) If the alleged misconduct has a proven basis in fact. In this regard, the verdict of a Court of Law may be accepted as clear proof, provided no appeal is pending (see paragraph 7 below). So too will be an admission of guilt on the part of the offender. Other very clear evidence of misconduct (e.g. film of misconduct taking place) may also be taken as conclusive.

(c) If the relevant, proven misconduct brings the proper management of heather moorland and/or the MA into serious disrepute. This is a matter for the judgement of the MA Board, having had the benefit of the advice of the MA Disciplinary Sub-Committee.

  1. Where the Board finds against an individual on all three counts in paragraph 5 above, it may act to suspend or expel the member concerned from the MA.
  2. In circumstances where an MA member is convicted in court of a wildlife crime, that person’s membership will automatically be suspended forthwith, pending the decision of the MA Board. The Board will at its next meeting decide, in the light of the court’s findings and the procedure outlined in paragraphs 5 and 6 above, whether the suspended member shall be expelled or re-admitted. If an appeal is pending, the existing automatic suspension will remain in place until the appeal is heard, whereupon the Board shall make its decision as above.
  3. The MA Articles of Association does allow any member the opportunity to be heard by the Board, in writing or in person. There is a right of appeal if the Board decides to terminate membership.


PO Box 75, Leyburn, DL8 9AQ



Did You Know?

75% of Europe’s remaining upland heather moorland is found in the UK – but this area declined alarmingly over the latter part of the last century. The Moorland Association was set up in 1986 to coordinate the efforts of moorland owners and managers to halt this loss, particularly in England and Wales.

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